Miami-area patients search phrases like “stem cell therapy near me” and “peptide therapy near me” before they ever pick up the phone. We pulled live Google Maps data across an 81-point grid spanning 6 miles around Miami Beach to see exactly where STEMS Health shows up today, and where the map goes quiet.
The percentage of the search grid around your clinic where you rank in the top 3. Higher means more of the map sees you first.
Your average position across that same grid. Lower is better: a 1 means you're the top result almost everywhere.
Everything in this proposal is scoped around STEMS Health and the practice the two of you have built, not a generic clinic template.
Dr. Mait completed medical school at the University of Miami, followed by anesthesiology training at the University of Miami/Jackson Memorial Hospital. He is the owner and Medical Director of Pulse & Remedy.
Dr. Choxi is a double board certified anesthesiologist and interventional pain management physician. He completed medical school at Vanderbilt University in Nashville, TN, followed by anesthesiology training at the University of Miami and a pain management fellowship at NYU Langone Health.
Each dot is a real search origin point across a 9×9, 6-mile grid. The number is where STEMS Health ranks there today for “stem cell therapy near me.” Lower means more patients see you first.
Dark green covers Miami Beach and the barrier islands closest to the clinic, ranking 1 at nearly every point tested. Color fades to yellow and orange moving into Wynwood, Little Havana, and downtown, where rank falls to 6th through 10th, and the grid doesn't reach Surfside or Bal Harbour at all yet.
“Stem Cell Miami Florida” is close to an exact match business name for this search, a common tactic for winning proximity ranking, and it's doing it with 5 reviews to your 77.
View full scan report →STEMS Health runs eight tracked keywords across the same grid. Two of them, services you already provide, show up nowhere.
Peptide therapy and IV therapy, both services you already offer, show up nowhere in the top 3 anywhere in the grid. Full keyword-by-keyword breakdown: view the location report →
The scan shows a clean split: dominant on the beach side, fading fast once a search originates from the mainland, and two of the wealthiest zip codes in the country sit just outside the current grid entirely. We'd build a dedicated, locally-optimized page for each market below, built to rank on its own rather than ride the main location page.
These eight pages are built into the Growth and Authority scopes below, as part of the monthly content and link push, not billed as a separate line item.
Before going after out of state medical tourism, Florida on its own is worth building out first. It's the single largest population within driving distance of Miami, and the keyword data already shows real demand beyond the city.
These five already show real search volume in the keyword data you sent over. Jacksonville, Fort Myers, Naples, Sarasota, Tallahassee, and the state's other major metros are likely candidates too, worth a dedicated Florida keyword pull to confirm before locking the full city list.
Same approach as the nationwide build: one Florida city page written by hand first, setting the pattern every other city follows.
Localized from that template for each city on the list, same structure, real local specifics filled in for each.
How far that city actually is from your Miami Beach location, so a patient can see right away that the drive is realistic.
The same FAQ format and the introductory video already on your site, linked through to your YouTube channel on every page.
The same categories already on your site, orthopedic and joint, spine and musculoskeletal, sports and soft tissue, and the rest, matched exactly rather than reinvented.
This runs on the same Content Production Model described later in this proposal, one hand-written template, AI-localized to every other city, physician-authored wherever a medical claim is involved.
Every tier here covers the same grid and the same eight neighborhood pages, all scoped to Miami. The difference is how many at once, and how fast. Going beyond Miami, nationwide organic or AI visibility, is a separate budget, covered next.
A defend-and-maintain plan built to protect what's already working near the clinic.
Defend what's winning, fix what's invisible, and start claiming the mainland and the affluent corridor north.
Full speed push across every keyword, every neighborhood page, and the entire grid at once.
With migration, the nationwide build, and paid acquisition all on the table now, Authority is built to move at the pace this opportunity deserves rather than stretching it out. Prepaying quarterly on Authority runs $6,750 versus $7,500 month to month, saving $750 a quarter. Tiers can be adjusted anytime as the data changes.
You mentioned you're already working with another firm, and that a switch means SEO migration, cleanup, and website management landing on someone's desk. That's included, not an extra project.
Every page, redirect, citation, and tracking property the current firm has touched, mapped before we change anything.
Search Console and GA4 history transfer intact, so reporting has a continuous baseline instead of restarting from zero.
Old citations, duplicate profiles, and pin errors left behind by a prior agency get found and corrected as part of onboarding.
Full service from there: hosting, updates, and the AI-assisted content refreshes described below.
You asked the right question on our call: patients in states without accessible stem cell therapy already travel, out of state or out of the country, for treatment. Florida's regulatory environment gives Miami a real first mover advantage domestically. We ran the actual numbers against the keyword list you sent over. Of 451 keywords audited, 341 are real opportunity for STEMS Health once we strip out the roughly quarter of the list that's tied to a specific overseas clinic's brand names and destination specific searches, that's a different clinic's competitive set, not yours. What's left is 144,870 searches a month of on-label opportunity.
What is stem cell therapy, how does it work, is it safe, success rate. The authority layer everything else links back to.
How much it costs, whether insurance covers it. The single biggest conversion-intent cluster in the whole list.
Knee, shoulder, hip, back, neck, spine, arthritis, hair loss. Matched directly to what your own site already lists, nothing outside your actual scope of practice.
19 cities and 7 states show real demand. Los Angeles alone carries close to 2,000 searches a month, the single biggest metro in the list.
MuseCell, exosomes, PRP, stem cell IV. Matches your Services menu almost one for one.
Searches like “stem cell therapy mexico” and “stem cell therapy panama” that aren't tied to a specific overseas clinic's brand. Real comparison shopping traffic, worth one page making the case for staying in the US without naming a competitor.
Two things we deliberately left out. About 11,400 searches a month are overseas clinic brand names and destination specific queries (CPI, R3, CHIPSA and similar), a different clinic's competitors, not yours to chase. About 10,900 more span autism, MS, diabetes, COPD, and similar conditions we didn't see listed anywhere on your site. We don't build pages claiming to treat conditions you don't treat, that's exactly what the FTC has gone after stem cell clinics for. If your physicians do treat any of these, say so and we'll add them properly, reviewed and sourced like everything else.
Looking at your own site turned up gaps the keyword list doesn't cover at all yet: elbow, ankle and foot, wrist and hand pain, bursitis, tendinitis, ligament and muscle tears, women's health and hormonal support, peptide therapy, athletic recovery and longevity, stem cell banking, the VIA disc procedure, and regenerative aesthetics. Worth a second keyword pull on those specifically before we lock the page map, peptides especially, since that's the same 0% visibility gap we already found locally.
Rough page count once the gaps are filled: somewhere around 55 to 65 pages, phased over two to three quarters. Worth scoping in detail on our next call, with both of you in the room. You mentioned PR is already underway on your side too, we'd tie that directly into this content plan so a press placement and a well built page reinforce the same authority signal.
The Miami recommendation above is local SEO only. Going after the nationwide opportunity is its own budget, on the same three-tier structure, sized to how fast you want to move.
Right for a newer push building authority toward page one before going after harder terms.
Right for pushing specific pages, conditions, treatment types, cities, to page one in a moderately competitive field.
Built for exactly this: a genuinely national campaign meant to win outright, not just compete.
This runs on its own invoice and its own timeline, independent of the Miami recommendation above. The 55 to 65 page build is phased over two to three quarters regardless of tier, a higher tier moves faster and pushes harder on the most competitive terms.
More people are starting their research with an AI assistant instead of a search bar. Being the answer it gives, not just a link it lists, is a related but distinct discipline from ranking in Google. This is optional, and its own budget, layered in whenever you're ready.
Right where you'd start: building the AI-search foundation before competing for placement inside AI answers.
For competing to be the answer AI tools actually recommend, once the foundation is in place.
For defending category leadership once you're already winning AI share of voice.
Answer-first structure, schema, and physician-sourced content, the basics AI systems look for, are already built into the nationwide page plan above at no extra cost. This track is the dedicated work on top of that: actively earning and defending citations inside AI answers themselves.
Not every page gets made the same way. Location pages scale. Medical claims don't.
We write the full template page for a single city by hand: structure, tone, local specifics, all of it. That becomes the pattern every other page follows.
Every other city and state page is generated from that template with its own real details filled in, not a copy with the name swapped out.
Any page making a medical claim, what a condition is, what the evidence shows, who's a candidate, gets written by STEMS Health's own doctors or writers. That's the source content.
Once your physicians write the master version of a condition page, we localize it across every city and state page that needs it, keeping the medical content exactly as your team wrote it.
Two ways to get the medical content written: your doctors or in house writers draft it, and it doubles as the source content our AI localizes from, at no cost to you. Or we write it for you at $200 an article. Either way, nothing claiming a medical outcome goes out the door without a name and credentials behind it.
Stem cell and peptide marketing sits in a regulated category, but that doesn't mean the campaign has to run through a workaround page. We bring the ad account infrastructure, creative, and ongoing management built for regulated health and wellness brands, covering local and nationwide targeting from the same campaign. From there, we build a customer list from that traffic and retarget it directly through email, so the first sale comes from the ad and the repeat sales come from the inbox, then the cycle repeats.
Creative, campaign management, and ad account infrastructure built for this category, covering both local and nationwide targeting.
The base fee covers management up to $10,000 a month in ad spend. Above that, we take 10% of the incremental spend rather than a flat increase.
Separate from the management fee above. This is the range we'd budget for media to give the algorithm enough volume to optimize against.
Same structure as Meta, creative, management, and ad account infrastructure, priced and billed as its own channel.
Same performance based structure once spend passes $10,000 a month.
Same recommended range as Meta, separate from the management fee, budgeted for media only.
Every ad gets audited against what actually gets regulated health and wellness creative rejected: medical visuals, clinical claim language, and a call to action buried too late. We rebuild around wellness first framing and a benefit led hook in the first few seconds, so the creative keeps its edge while clearing platform review.
The page the ad sends traffic to carries the same compliant language as the ad itself, with the disclaimers regulated health advertisers are expected to include.
A full retargeting build: welcome series, missed booking follow up, post-visit check-ins, and win-back sequences aimed at repeat visits.
A lighter option covering regular campaign sends without the full automated sequence build.
A street commercial style spot aimed at the out of state markets this campaign is built to reach.
Educational content, not pricing or claims, alongside the wellness and longevity conversation already happening on podcasts and social.
Meta and Google are priced and billed separately since each is its own dedicated channel, and either can start on its own with the other layered in later. Ad spend itself is billed separately from these management fees, we'd recommend budgeting $10,000 to $15,000 a month per channel to start. Email flows are the natural next step once the first campaign is live, turning a one-time visitor into a list you can market to directly.
We track SoLV and ARP across all eight keywords for STEMS Health, and connect to Google so those numbers tie back to real appointment requests.
Phone calls, direction requests, and website clicks from your Google Business Profile.
We connect to your site to track consult requests and booked appointments.
Impressions, clicks, position, and click-through rate for organic traffic.
Every completed appointment can trigger an automated review request by text, fully automated.
A sample dashboard: organic revenue from GA4, calls and direction requests from your Business Profile, and rank and SoLV, all in one view.
A real example: a completed appointment triggers a text asking for a rating. A five star reply triggers a follow up asking for a Google review, link included.